New Leica Store Beijing Opens

Leica Camera celebrated the grand opening of its latest retail store, Leica Store Beijing Seasons Place Shopping Mall, on September 8, 2013. The new store is located in the Financial Street shopping center, where they bring together the world’s most sought-after brands and service. The new store covers an area of 120 square meters (about 1,200 square feet) and is the largest Leica Store in China. Customers can free feel to demo the entire range of the new Leica products, and to enjoy the excellent service at the store. The Store is also the world's first to show the new Leica C and provide trial service. In addition, this new Leica Store also features a dedicated in-store gallery and currently exhibiting the photo collection “HEARTLAND” by the well-known Magum photographer Thomas Hoepker.