Digital

We obtained some information regarding a Leica Camera AG partnership in relation to the 0.95 Collection - with Das Keyboard (manufacturer of iconic mechanical keyboards)... Read more below!

Meyer-Optik has just announced the launch of the Nocturnus III 50 f0.95. The super-fast manual-focus lens is optimized for use with full-frame sensors, but also works with APS-C cameras. The third edition comes in a new design and now features mounts for Sony-E, Fuji-X and Leica M. Within the next 14 days, the lens is offered in a pre-order sale where it is available for less than 60% of its future MSRP.

Upgrade to the Leica M10 and receive 90% of market value for your current digital M. Leica Store Miami is offering a limited-time trade-in promotion towards the purchase of a new M10 digital rangefinder. Normally, they offer 80% of fair market value for Leica trade-in gear. However, between now and March 31, 2018 you can receive 90% of fair market value when trading in select digital M cameras towards the purchase of a new Leica M10. You can also upgrade to the Leica S or SL and they'll take your non-Leica equipment for trade.

Ahead of Das Wesentliche event today at Leica Camera HQ in Wetzlar (starting at 1pm EST), images and specs of the rumored Leica M10 camera have been leaked... Read more below for details!

Leica has announced a new color for the Leica Q (Type 116) camera; Titanium Gray. It replaces black on the camera’s top, back and baseplate and the markings on the lens are in red and white, instead of the standard yellow-orange/white. Otherwise, nothing else has changed. It will be available as of mid-November 2016 and list for $4,495 USD which you can pre-order here. Read more below for details.