Leica Rumors and Theft of Content

We've bitten our tongue enough times now, but this is it. We've noticed over and over again the theft of our content by the site Leica Rumors. Typically it means they glom our news posts in an effort to shortcut us (they admittedly have more followers, for now) and provide content for their site. For proof of this, look at the posts on that site, and then look at the posts on this site - specifically, the time and date of their posting. You'll notice that more often than not, we were first. But such is the nature of the online "news" business... But the thefts are blatant and obvious, and happen repeatedly. Now we've seen, directly, a second time this has happened and are going live with this story - which we've hesitated to post previously. Examples of all three below.

The First Theft

That site ran a story called It does exist: Leica camera nut cracker that was posted on January 29, 2014 at 11:42am EST - which is a copy of our story called New Walter Leica Nut Cracker that was posted earlier at 10:13am. You'll notice we used the phrase, "Exclusive news from La Vida Leica!" This was for a reason, as we broke the news.

Now consider the image below, which is a screenshot taken from that site that clearly shows two images that no one else in the world had as they were sent to us exclusively by the vendor (Walter Pretorius from Walter Leica himself). This is a blatant copyright violation. Enough, already. A cease and desist was issued and the two images removed at 1:50pm... Only to be replaced by a different copyrighted image (still a violation, but not with us). After the fact, they later got permission from Walter Leica to use them...

This is further backed up by our server logs, which explicitly indicate them accessing our content:

50.128.154.168 - - [29/Jan/2014:11:37:25 -0500] "GET /content/new-walter-leica-nut-cracker HTTP/1.1" 200 8716 "http://feedly.com/index.html" "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_9_1) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/32.0.1700.77 Safari/537.36"

50.128.154.168 - - [29/Jan/2014:11:37:25 -0500] "GET /sites/default/files/Walter_Nutcracker_2.jpg HTTP/1.1" 200 147158 "http://lavidaleica.com/content/new-walter-leica-nut-cracker" "Mozilla/5.0 (Macintosh; Intel Mac OS X 10_9_1) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/32.0.1700.77 Safari/537.36"

Screenshot:

Leica Rumors stolen content

The Second Theft

We just noticed a second theft of content. Our story Summilux-M 28mm f/1.4 ASPH Exists! which was posted May 22, 2014 - contains the following image:

Leica Summilux-M 28mm f/1.4 ASPH lens

Which, if you compare to the image contained in this post over on Leica Rumors, is exactly the same, only scaled down. Granted, we did our own Photoshopping of this image, but the point is - this one was stolen from US... Again. Here is the image, scaled back up to the size we posted for easier comparison. Notice the quick editing around the rear cap (we were in a hurry). Identical. The only difference between the images is the scaling/cropping - even the background color is from OUR site!

There is also another image, of the M Monochrom in silver as found on their site here (up top) which is a duplicate of the image we posted - albeit with a black background. But the point has been made and we won't both comparing them.

Leica Rumors stolen image

Screenshot:

Leica Rumors stolen content

Continued Day-to-day Theft

Of course, these two blatant cases of actual content theft pale in comparison to the daily theft of stories from us. Nothing direct as far as text or images, but stealing our headlines and presenting them as their own. This happens on a daily, constant basis. Here's an example from August 14, 2014. We posted the story, Detailed 3D Model of Leica M (Type 240) which of course propagated to our Facebook and Twitter feeds. Just a short time later, guess where this story popped up? You guessed it... Leica Rumor's Facebook and Twitter as well.

Obviously, in the small Leica community, news travels fast and multiple sites will carry the same stories. This is understandable, and we certainly don't care about that. But this constant, blatant ripping off of our headlines is just bad business. Try to be unique, rather than copying everything everyone else posts (which is, sadly, what Leica Rumors is based on). Give credit where credit is due - the story came via La Vida Leica. We do our research to bring you fresh news and content rather than shamelessly stealing it from other sites. Either do the same or credit us. It's really that simple.

Leica Rumors theft of La Vida Leica content

Leica Rumors theft of La Vida Leica content

Leica Rumors theft of La Vida Leica content