A site dedicated to photographers passionate in
their choice of the Leica system for crafting their art.

Leica Promotes You and Leica M Test Drive

Today an invite went out to select Leica fans, friends and owners on Leica's mailing list - inviting them to the "You and Leica M" promotion. You can download a PDF with your personal invitation to a Leica M test drive - print out a copy and show it the next time you visit one of the selected dealers taking part in this promotion and enjoy your exclusive Leica M experience. It runs until October 31, 2014. Read more below for details!

Leica Introduces Ball Head and SD Wallet

Leica Camera AG has introduced a couple of new accessories, proud to be "Made in Germany." The first is the Leica Ball Head 18, which will be available in two sizes - each available in either a black or silver finish. They are geared towards use with M, T and X system cameras. It can be used with the recently announced Travel Tripod (and Ballheads) or Table Tripod. The second accessory is a leather credit card holder, which will be available in black and cognac colors. All jokes aside about letting Leica hold onto your credit cards - it includes an SD card holder that can be slipped inside, allowing for the storage of three SD cards. These accessories will be available as of August 2014 and cost € 210 ($282 USD) for any of the Ball Head 18 variations and € 39 ($52 USD) for the credit card holder. No word on what will become of the existing Large Ball Head. Read more below for the details!

New Walter Contrast Lens

Exclusive news from La Vida Leica! Walter Pretorius - the man behind the Walter Eyepiece, Walter M-Stedi, Walter M-Sleeve, Walter Nut Cracker and the Walter Leica Roll Bar has today unleashed his newest creation - the Walter Contrast Lens! Read more below for full details!


Interview with Leica UK's Jason Heward

The relatively new blog Gadabouting, that "shares the best of luxury from the worlds of fashion, technology, food, culture and our favourite, travel" - has an interesting interview in "Gadabouting Takes A Seat With Jason Heward, Leica Camera UK’s Commercial Director."

The change is more of a shift from customer to owner. Our owners are seeking a relationship with the Brand, not just a product. This is why we focus on the conversation. We are fortunate to have passionate and dedicated people working at Leica, many of whom are photographic professionals in their own right. Our owners are less interested in long conversations about the technical information, and are more interested in how they can reveal the photographer within – from the photographer using a compact Leica C, to our iconic Leica M-System and our professional digital medium format S-System.

Leica Store Kyoto Comes to Life

Watch the Leica Store Kyoto come to life and the discover the concept behind its design - a flagship store located on Hanamikoji Street in the Gion district, which represents the rich history and culture of this ancient city. This is where Japan’s traditional beauty and elegance are on full display. The store is in a beautifully renovated 100 year-old, two-story townhouse (Machi-ya). The original structure, as well as many of its wooden beams and pillars, is still in its original state. Even so, the store clearly shows the image of Leica’s corporate identity. The result is a unique Leica store that does not exist anywhere else. Leica, which has 160-year history and craftsmanship, believes that the company will be able to further contribute to the photographic culture by operating in Kyoto, which has more than 1,200 years of history and culture. Leica expects a new creative force to emerge.


Developing Color Film with the C41 Process

In this YouTube video, Photography_Bloke takes a look at developing color film using the C-41 developing process - color film is actually fairly straightforward to develop, but it does involve a few additional steps and is more critical in regards to time and temperature than the traditional black and white process. You can buy black and white film designed for the C-41 process, and this video applies equally to this type of film.