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their choice of the Leica system for crafting their art.

Leica Announces APO-Summicron 50mm f/2 ASPH Lens in Red

Starting in December, Leica has announced that the APO-Summicron 50mm f/2 ASPH lens will be available in a special edition red anodized finish. There will be only 100 red-colored lenses distributed worldwide and priced at $8,950.00 USD (UK price: £7,575 incl. VAT) each. Read more below for details!

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Leica S in Silhouette Eyewear Shoot

Leica S in Silhouette International eyewear shoot. "Take a look behind the scenes of Silhouette's latest fall campaign shooting. Stay tuned for the new and exciting eyewear collections with stylish shapes and designs." Perhaps not too surprising, as Silhouette is based out of Linz, Austria. Read more below for the video!

Leica Announces Summaron-M 28mm f/5.6 Lens

Leica has announced the 28mm Summaron-M f/5.6 lens for the Leica M system. The lens is more than just a throwback to a classic design from the mid 1950s. It is a lens from the 1950s, at least optically, featuring the same design as the original. We can assume that the lens features modern coatings, but otherwise, if you are looking for a classic Leica glow, this wide-angle lens might be right up your alley. This lens is available by special order only and full payment of $2,495 USD is required in advance. Read more below for details!

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Leica Announces Titanium Gray Q Camera

Leica has announced a new color for the Leica Q (Type 116) camera; Titanium Gray. It replaces black on the camera’s top, back and baseplate and the markings on the lens are in red and white, instead of the standard yellow-orange/white. Otherwise, nothing else has changed. It will be available as of mid-November 2016 and list for $4,495 USD which you can pre-order here. Read more below for details.

Leica/Huawei Create Joint R&D Center

HUAWEI and Leica Camera AG today announced that they have expanded their strategic collaboration with the establishment of a jointly operated research and innovation centre, the Max Berek Innovation Lab. The launch comes seven months after the public announcement of their long-term technology partnership in the field of optical engineering, and five months after the launch of the globally successful, multi-award winning HUAWEI P9 and P9 Plus smartphones. Read more below for details.

Adobe Releases Lightroom CC 2015.7 and ACR 9.7

Adobe has released Lightroom CC 2015.7 and Camera Raw 9.7 which includes a lens profile for the Leica Elmarit-S 1:2.8/45mm ASPH CS lens and also fixes an issue where panorama merge failed when using source files from a Leica M Monochrom (Type 246) camera. Download Adobe Lightroom here.

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